Auditing your email marketing efforts

Auditing your email marketing is a must. But where should you start? Discover everything you need to know.

Which email metrics should you focus on?

The email metric most useful for you will depend on the goal you choose. Here’s what to watch when monitoring your email campaigns.

Why aren’t my emails reaching the inbox?

Everything is up and running, but your emails don’t seem to reach the inbox. Discover the reasons why and how to fix it.

Set up successful E-commerce email campaigns

Email could be the key to boosting your e-commerce and retail revenue, but for this to happen, you have to automate your emails properly.

The power of automating emails

Read all about how email automation improves your marketing strategy. Tips on email automation, email flows & best tools to send emails.

How to use AI in your email marketing efforts?

AI, a must-have in all domains. Read how you can use it for your email efforts in this blog.

Help your clients produce incredible email campaigns

Read all about how you can help your clients create showstopping email campaigns in this agency blog.

Personalisation – is it all it is cracked up to be?

Email is a great way to build relationships with customers and personalisation has a big role to play.

How to use email automation effectively?

What works best will vary from client to client, but with these tips you will discover how to use email automation effectively.

The building blocks of email marketing

Let’s explore what makes email marketing, how to make a start, and how each element can lead to success, starting with email lists.

The email marketing trends in 2025

A year filled with major developments, in technology, business, and consumer dynamics. 2025 marks the year of deliverability, discover more.

5 must-haves for your email marketing strategy

What are the 5 absolute must-haves for your email marketing strategy? Find out here.

How to enhance your email campaigns with SMS

Looking to expand the power of email with the power of text? Discover more about SMS here.

Email marketing: benefits, ideas and tips

What is email marketing actually? Let us help you discover everything you need to know on email marketign, from benefits to examples, to strategic approaches and basic defintions.

5 steps to finding your email marketing partner

How to find the perfect marketing partner to match your ambitions and improve your email game?

Combining email marketing with postcard magic

Combining Email Marketing with Postcard Marketing for this power marketing mix

The email marketing trends in 2023

Read all about the trends that are shaping the email marketing landscape in 2023.

What is deliverability exactly?

Deliverability: a term you hear all the time in regards to email marketing, but what is it really? Discover here.

Adapt your email marketing to Gmail’s regulations

With recent announcements from Gmail & Yahoo about stricter requirements, it is essential for (email) marketers to adapt their strategies.

What is email marketing automation?

Read all about how email automation improves your marketing strategy. Tips on email automation, email flows & best tools to send emails.

E-commerce Guide

Marketing Automation Guide

Omni-channel & SMS Guide

De Hypotheker

Read how de Hypotheker uses Maileon to stay in touch with more than 1 million customers from over 180 franchised branches.

Utrecht University

Find out how Utrecht University manages to reach and engage both students and staff without ever losing sight of privacy.

More Cases

Discover more of our cases and success stories. From B2B to franchises, from sports to finance, read all about the Maileon users here.