Maileon vs Copernica
It’s not really about finding the best (email) marketing automation software out there, it’s about finding the one that best suits your company and goals.
That’s why you’ll find the comparison of Maileon vs. Copernica here. Compare features like marketing automation, privacy, integrations, audience management, reviews, price and more. To help you make the right choice, we’ve listed the main differences in privacy, integrations, contact management, marketing automation, reviews, contract options and costs below.
Summary
Maileon en Copernica are comparable but with a clear difference in price.
Maileon has been around for 18 years and is a very complete email marketing automation platform. Maileon and Copernica are comparable in many ways. Maileon offers some more in terms of privacy, contacts and templates. Maileon also scores higher in reviews and ease of use, and has considerably less year-on-year costs.
Privacy, security & deliverability
Maileon offers slightly more than Copernica in terms of privacy, security and deliverability.
Maileon is built according to strict German regulations and goes beyond what is necessary to be AVG or GDPR-proof. For example, it is possible to disable user tracking on an individual level. Financials, educational institutions and governments often choose Maileon for this reason.
Integrations & APIs
Maileon and Copernica are comparable when it comes to integrations and API.
With over 100+ standard integrations, Maileon offers the possibility of a complete and custom MarTech stack, without you having to pay more. Thanks to the extensive API and the possibility to enrich and return data via webhooks, our software is often chosen by companies dealing with certain data complexity. For example, publishers and larger e-commerce players.
Contacts & templates
In terms of contacts & templates, Maileon offers just that bit more than Copernica, for example through automatically personalised send-out time (AI). Because of this, many innovative and technological parties choose Maileon for its software.
Marketing automation
In terms of marketing automation, Copernica and Maileon are very comparable. The two platforms don’t have any major differences in terms of marketing automation.
Capterra
Maileon gets better reviews than Copernica.
When it comes to reviews by Capterra, one of the leading software comparison sites, Maileon scores slightly higher with an overall score of 4.6 (out of 5) than Copernica with a 2.5 (out of 5). Maileon especially distinguishes itself positively in support, price/quality and willingness to recommend.
Contract options
Both Maileon and Copernica offer a lot of flexibility in terms of contract options. Apart from contracts for one year or multiple years, you can also choose a contract for shorter periods.
Annual costs
Maileon has a significantly more favourable price model
Based on the calculation example below, Maileon costs significantly less than Copernica.
The annual costs do not include the one-off set-up costs. In this calculation example, we assume 10 users, 250,000 contacts, 10 million emails and 5 million API calls per year. Including a connection to Magento and the use of a landing page builder.
What people are saying
Partner & client quotes
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