Blogs Archive

Email tracking pixels: new rules in Italy and France

From mid-2026, Italy and France enforce stricter rules on email tracking pixels. Here's what's changing, who it affects, and how to stay compliant in time.

How to recognise phishing emails pretending to be Maileon

Learn how to identify fraudulent emails that mimic the Maileon design and communication style from third parties.

Is your email marketing truly GDPR complaint?

The solution is right at your fingertips: opt for a European platform and provide your contacts with the privacy protection they deserve.

Is Mailchimp still GDPR-proof in 2026?

Discover whether organisations in the Netherlands (and Europe) can still use Mailchimp without running unnecessary GDPR risks in 2026.

Holiday Email Marketing: 5 Steps to Boost Your Festive Campaigns

Discover the 5 steps that separate successful holiday email marketing campaigns from expensive festive email failures

Happy Horizon

No-reply emails are (not) the answer

DOI reminders: essential or excessive?

When it comes to email marketing, the double opt-in (DOI) process remains a core pillar for establishing trust with your subscribers.

Emails Accessible: Ensuring Readability for Everyone

By leveraging the right email flows, franchises can create a unified brand experience while catering to local market needs. Discover more.

Ematters