{"id":11502,"date":"2026-05-27T14:44:42","date_gmt":"2026-05-27T14:44:42","guid":{"rendered":"https:\/\/maileon.com\/hu\/?post_type=news&#038;p=11502"},"modified":"2026-05-27T15:04:18","modified_gmt":"2026-05-27T15:04:18","slug":"rossz-email-kpi-ok-a-lista-minosege-lehet-a-problema","status":"publish","type":"news","link":"https:\/\/maileon.com\/hu\/hirek\/rossz-email-kpi-ok-a-lista-minosege-lehet-a-problema\/","title":{"rendered":"Rossz\u00a0email KPI-ok?\u00a0A\u00a0lista\u00a0min\u0151s\u00e9ge\u00a0lehet\u00a0a\u00a0probl\u00e9ma\u00a0"},"content":{"rendered":"<div class=\"container px-0 lg:px-10 xl:px-40 py-4 lg:py-16\">\n    <div class=\"grid grid-cols-1 lg:grid-cols-2 lg:gap-24 mb-8 \">\n                <div class=\" pb-6 md:pt-6\">\n            <img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"596\" src=\"https:\/\/maileon.com\/app\/uploads\/sites\/4\/2026\/05\/Listatisztitas.png\" class=\"md:rounded-3xl w-full\" alt=\"\" \/>        <\/div>\n        <div class=\"lg:py-4 px-5 lg:px-0 lg:order-first\">\n            <div class=\"space-y-4\">\n                                <p class=\"text-gray-800 text-sm mb-4 mt-2\">\n                                    <\/p>\n                    <h1 class=\"heading-3 text-black\">\n       Rossz email KPI-ok? A lista min\u0151s\u00e9ge lehet a probl\u00e9ma\n    <\/h1>                <div class=\"prose\">\n                    <p><i><span data-contrast=\"none\">Listatiszt\u00edt\u00e1s- kisokos a Maileont\u00f3l\u00a0<\/span><\/i><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><i><span data-contrast=\"none\">Olvas\u00e1si id\u0151: 3 perc<\/span><\/i><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n                <\/div>\n            <\/div>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"container py-8 px-0 xl:px-40\">\n    <div class=\"px-5 md:px-10 xl:px-40 pb-3 md:mr-24\">\n        <div class=\"prose \">\n            <p><span data-contrast=\"none\">Az email marketing eredm\u00e9nyess\u00e9g\u00e9t sokan kiz\u00e1r\u00f3lag a kreat\u00edvokon, a t\u00e1rgysorokon vagy az automatiz\u00e1ci\u00f3kon m\u00e9rik. Pedig ha az open rate folyamatosan cs\u00f6kken, gyenge a CTOR (click-to-open rate) vagy alacsony a konverzi\u00f3, akkor \u00e9rdemes nemcsak a kamp\u00e1nyokat, hanem a kontaktlista min\u0151s\u00e9g\u00e9t is megvizsg\u00e1lni.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Egy elavult vagy rossz min\u0151s\u00e9g\u0171 lista nemcsak a KPI-okat rontja, hanem a k\u00e9zbes\u00edthet\u0151s\u00e9get is vesz\u00e9lyezteti. Min\u00e9l t\u00f6bb inakt\u00edv vagy hib\u00e1s kontakt tal\u00e1lhat\u00f3 az adatb\u00e1zisban, ann\u00e1l nagyobb az es\u00e9lye annak, hogy a levelek spam mapp\u00e1ba ker\u00fclnek.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<p style=\"font-weight: 400\"><strong><span class=\"NormalTextRun SCXW226625091 BCX4\">Mi <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW226625091 BCX4\">az<\/span><span class=\"NormalTextRun SCXW226625091 BCX4\"> a <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW226625091 BCX4\">listatiszt\u00edt\u00e1s<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW226625091 BCX4\">\u00e9s<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW226625091 BCX4\">mi\u00e9rt<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW226625091 BCX4\">fontos<\/span><span class=\"NormalTextRun SCXW226625091 BCX4\">?<\/span><\/strong><\/p>\n<p><span data-contrast=\"none\">A listatiszt\u00edt\u00e1s az email adatb\u00e1zisod rendszeres karbantart\u00e1s\u00e1t jelenti. A c\u00e9lja, hogy a list\u00e1n kiz\u00e1r\u00f3lag val\u00f3di, el\u00e9rhet\u0151 \u00e9s akt\u00edv kontaktok maradjanak.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">A listatiszt\u00edt\u00e1s folyamata sor\u00e1n elt\u00e1vol\u00edt\u00e1sra vagy sz\u0171r\u00e9sre ker\u00fclnek:<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"none\">a visszapattant email c\u00edmek,<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"none\">az inakt\u00edv feliratkoz\u00f3k,<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"none\">a hib\u00e1s adatok,<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"4\" data-aria-level=\"1\"><span data-contrast=\"none\">valamint azok a kontaktok, akik hossz\u00fa ideje nem reag\u00e1lnak a kommunik\u00e1ci\u00f3ra.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"none\">A tiszt\u00e1bb adatb\u00e1zis nemcsak jobb k\u00e9zbes\u00edthet\u0151s\u00e9get eredm\u00e9nyez, hanem k\u00f6lts\u00e9ghat\u00e9konyabb kamp\u00e1nyokat is, hiszen egy \u00fct\u0151k\u00e9pes, nem inakt\u00edv kontaktoktb\u00f3l \u00e1ll\u00f3 list\u00e1ra t\u00f6rt\u00e9nik a kik\u00fcld\u00e9s.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559738&quot;:0,&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n\n<div class=\"container py-8 px-0 xl:px-40\">\n    <div class=\"px-5 md:px-10 xl:px-40 pb-3 md:mr-24\">\n        <div class=\"prose \">\n            <h4><span class=\"NormalTextRun SCXW193760293 BCX4\">Mit\u0151l <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW193760293 BCX4\">lehet<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW193760293 BCX4\">elavult<\/span><span class=\"NormalTextRun SCXW193760293 BCX4\"> a <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW193760293 BCX4\">list\u00e1d<\/span><span class=\"NormalTextRun SCXW193760293 BCX4\">?<\/span><\/h4>\n<p><span class=\"TextRun SCXW231613010 BCX4\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW231613010 BCX4\">A <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW231613010 BCX4\">listatiszt\u00edt\u00e1ssal<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW231613010 BCX4\">kapcsolatos<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW231613010 BCX4\">probl\u00e9m\u00e1k<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW231613010 BCX4\">\u00e1ltal\u00e1ban<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW231613010 BCX4\">k\u00e9t<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW231613010 BCX4\">kateg\u00f3ri\u00e1ba<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SpellingErrorHighlight SCXW231613010 BCX4\">sorolhat\u00f3k<\/span><span class=\"NormalTextRun SCXW231613010 BCX4\">:<\/span><\/span><span class=\"EOP SCXW231613010 BCX4\" data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<ol>\n<li data-leveltext=\"%1.\" data-font=\"Aptos\" data-listid=\"2\" data-list-defn-props=\"{&quot;335551671&quot;:1,&quot;335552541&quot;:0,&quot;335559683&quot;:0,&quot;335559684&quot;:-1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0,46],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Technikai probl\u00e9m\u00e1t<\/span><\/b> <span data-contrast=\"none\">jelentenek azok a kontaktok, amelyek valamilyen okb\u00f3l nem \u00e9rhet\u0151k el, \u00e9s folyamatosan visszapattannak. Ezek lehetnek megsz\u0171nt, elg\u00e9pelt vagy rosszul regisztr\u00e1lt email c\u00edmek, szintaktikailag rossz emailek, vagy egy\u00e9b domain hib\u00e1k. Ezek a kontaktok jelent\u0151s m\u00e9rt\u00e9kben ronthatj\u00e1k a k\u00e9zbes\u00edt\u00e9si ar\u00e1nyt, \u00e9s negat\u00edvan hatnak a felad\u00f3i h\u00edrn\u00e9vre is.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559738&quot;:0,&quot;335559739&quot;:160}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"%1.\" data-font=\"Aptos\" data-listid=\"2\" data-list-defn-props=\"{&quot;335551671&quot;:1,&quot;335552541&quot;:0,&quot;335559683&quot;:0,&quot;335559684&quot;:-1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0,46],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"none\">Lehet, hogy egy lista technikailag hib\u00e1tlan, m\u00e9gis gyenge eredm\u00e9nyeket hoz. Ennek oka \u00e1ltal\u00e1ban\u00a0<\/span><b><span data-contrast=\"none\">viselked\u00e9s- vagy min\u0151s\u00e9gbeli probl\u00e9ma.<\/span><\/b><span data-contrast=\"none\">\u00a0Ilyenkor a <\/span><span data-contrast=\"none\">kontaktok egyszer\u0171en\u00a0nem \u00e9rdekl\u0151dnek a tartalom ir\u00e1nt, hossz\u00fa ideje nincs megnyit\u00e1s, kattint\u00e1s, v\u00e1s\u00e1rl\u00e1s vagy aktivit\u00e1s,\u00a0alacsony az engagement.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559738&quot;:0,&quot;335559739&quot;:160}\">\u00a0<\/span><\/li>\n<\/ol>\n<p><span class=\"TextRun SCXW213340312 BCX4\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW213340312 BCX4\">Az<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW213340312 BCX4\">\u00edgy<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW213340312 BCX4\">keletkezett<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW213340312 BCX4\">inakt\u00edv<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW213340312 BCX4\">kontaktok<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW213340312 BCX4\">nagy<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW213340312 BCX4\">sz\u00e1ma<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW213340312 BCX4\">torz\u00edthatja<\/span><span class=\"NormalTextRun SCXW213340312 BCX4\"> a <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW213340312 BCX4\">riportokat<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW213340312 BCX4\">\u00e9s<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW213340312 BCX4\">jelent\u0151sen<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW213340312 BCX4\">leh\u00fazhatja<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW213340312 BCX4\">az<\/span><span class=\"NormalTextRun SCXW213340312 BCX4\"> open rate-et <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW213340312 BCX4\">vagy<\/span><span class=\"NormalTextRun SCXW213340312 BCX4\"> a <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW213340312 BCX4\">konverzi\u00f3s<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW213340312 BCX4\">mutat\u00f3kat<\/span><span class=\"NormalTextRun SCXW213340312 BCX4\">.<\/span><\/span><span class=\"EOP SCXW213340312 BCX4\" data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n\n<div class=\"container py-8 px-0 xl:px-40\">\n    <div class=\"px-5 md:px-10 xl:px-40 pb-3 md:mr-24\">\n        <div class=\"prose \">\n            <h4 style=\"font-weight: 400\"><strong><span class=\"NormalTextRun SCXW8365602 BCX4\">Mikor <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW8365602 BCX4\">sz\u00e1m\u00edt<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW8365602 BCX4\">magasnak<\/span><span class=\"NormalTextRun SCXW8365602 BCX4\"> a bounce rate<\/span><span class=\"NormalTextRun SCXW8365602 BCX4\">?<\/span><\/strong><\/h4>\n<p><span class=\"TextRun SCXW243831625 BCX4\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW243831625 BCX4\">A <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">visszapattan\u00e1s<\/span><span class=\"NormalTextRun SCXW243831625 BCX4\">, <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">m\u00e1s<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">n\u00e9ven<\/span><span class=\"NormalTextRun SCXW243831625 BCX4\">\u00a0bounce <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">ar\u00e1ny<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">m\u00e9rt\u00e9ke<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">minden<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">esetben<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">az<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">adott<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">lista<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">\u00f6sszet\u00e9tel\u00e9t\u0151l<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">\u00e9s<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">min\u0151s\u00e9g\u00e9t\u0151l<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">f\u00fcgg<\/span><span class=\"NormalTextRun SCXW243831625 BCX4\">, <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">ez\u00e9rt<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">mindig<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">az<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">adott<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">adatb\u00e1zis<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">kor\u00e1bbi<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">teljes\u00edtm\u00e9ny\u00e9hez<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">\u00e9rdemes<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">viszony\u00edtani<\/span><span class=\"NormalTextRun SCXW243831625 BCX4\">. Ha <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">p\u00e9ld\u00e1ul<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">egy<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">lista<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">kor\u00e1bban<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">szinte <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">egy\u00e1ltal\u00e1n<\/span><span class=\"NormalTextRun SCXW243831625 BCX4\"> nem <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">termelt<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">visszapattan\u00e1sokat<\/span><span class=\"NormalTextRun SCXW243831625 BCX4\">, <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">majd<\/span><span class=\"NormalTextRun SCXW243831625 BCX4\"> a bounce rate <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">hirtelen<\/span><span class=\"NormalTextRun SCXW243831625 BCX4\"> 2% <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">k\u00f6r\u00fclire<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">emelkedik<\/span><span class=\"NormalTextRun SCXW243831625 BCX4\">, <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">az<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">m\u00e1r<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">egy\u00e9rtelm\u0171<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">figyelmeztet\u0151<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">jel<\/span><span class=\"NormalTextRun SCXW243831625 BCX4\">. <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">Nagyobb<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">vagy<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">r\u00e9gebbi<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">adatb\u00e1zisok<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">eset\u00e9ben<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">ugyanakkor<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">el\u0151fordulhat<\/span><span class=\"NormalTextRun SCXW243831625 BCX4\">, <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">hogy<\/span><span class=\"NormalTextRun SCXW243831625 BCX4\"> a 2% <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">k\u00f6r\u00fcli<\/span><span class=\"NormalTextRun SCXW243831625 BCX4\"> bounce <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">ar\u00e1ny <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">hosszabb<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">t\u00e1von<\/span><span class=\"NormalTextRun SCXW243831625 BCX4\"> is <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">stabil<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">\u00e9rt\u00e9knek<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">sz\u00e1m\u00edt<\/span><span class=\"NormalTextRun SCXW243831625 BCX4\">. Az 5% <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">feletti<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">visszapattan\u00e1s<\/span>\u00a0<span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">azonban<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">szinte<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">minden<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">esetben<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">kritikusnak<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">tekinthet\u0151<\/span><span class=\"NormalTextRun SCXW243831625 BCX4\">, <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">\u00e9s<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">komoly<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">listamin\u0151s\u00e9gi<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">vagy<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">k\u00e9zbes\u00edthet\u0151s\u00e9gi<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">probl\u00e9m\u00e1kra<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW243831625 BCX4\">utal<\/span><span class=\"NormalTextRun SCXW243831625 BCX4\">.<\/span><\/span><span class=\"EOP SCXW243831625 BCX4\" data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">A bounce t\u00edpusair\u00f3l, a bounce k\u00f3dokr\u00f3l \u00e9s azok \u00e9rtelmez\u00e9s\u00e9r\u0151l <\/span><a href=\"https:\/\/support.maileon.com\/support\/bouncecodes\/\"><b><i><span data-contrast=\"none\">itt tal\u00e1lsz b\u0151vebb le\u00edr\u00e1st<\/span><\/i><\/b><i><span data-contrast=\"none\">.<\/span><\/i><\/a><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Fontos, hogy <\/span><b><span data-contrast=\"none\">megk\u00fcl\u00f6nb\u00f6ztet\u00fcnk soft bounce-okat <\/span><\/b><span data-contrast=\"none\">(4-es szint) <\/span><b><span data-contrast=\"none\">\u00e9s hard bounce-okat <\/span><\/b><span data-contrast=\"none\">(5-\u00f6s szint)<\/span><b><span data-contrast=\"none\">, illetve ezek k\u00f6z\u00f6tt \u00e1tmenetek is l\u00e9teznek.<\/span><\/b><span data-contrast=\"none\"> A hard bounce c\u00edmek \u00e1ltal\u00e1ban v\u00e9gleg el\u00e9rhetetlenek, ez\u00e9rt ezeket \u00e9rdemes automatikusan kiz\u00e1rni a k\u00fcld\u00e9sekb\u0151l. A soft bounce c\u00edmek eset\u00e9ben pedig aj\u00e1nlott monitorozni, hogy a probl\u00e9ma \u00e1tmeneti vagy tart\u00f3s.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559738&quot;:0,&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<h4><span class=\"NormalTextRun SpellingErrorV2Themed SCXW26227268 BCX4\">Tiszt\u00edt\u00e1s<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW26227268 BCX4\">\u00e9s<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW26227268 BCX4\">reaktiv\u00e1l\u00e1s<\/span><span class=\"NormalTextRun SCXW26227268 BCX4\">: a <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW26227268 BCX4\">visszapattant<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW26227268 BCX4\">kontaktok<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW26227268 BCX4\">kezel\u00e9se<\/span><\/h4>\n<p><span data-contrast=\"none\">A listatiszt\u00edt\u00e1s egyik legfontosabb l\u00e9p\u00e9se a visszapattant \u00e9s inakt\u00edv kontaktok megfelel\u0151 kezel\u00e9se. Nem minden inakt\u00edv feliratkoz\u00f3\u00a0veszett el v\u00e9gleg,\u00a0sok esetben egy j\u00f3l fel\u00e9p\u00edtett <\/span><b><span data-contrast=\"none\">reaktiv\u00e1l\u00f3 kamp\u00e1ny <\/span><\/b><span data-contrast=\"none\">\u00fajra bevonhatja \u0151ket a kommunik\u00e1ci\u00f3ba. Ha azonban egy kontakt hosszabb id\u0151n kereszt\u00fcl sem mutat aktivit\u00e1st, \u00e9rdemes megfontolni az elt\u00e1vol\u00edt\u00e1s\u00e1t. Egy kisebb, de akt\u00edv adatb\u00e1zis j\u00f3val \u00e9rt\u00e9kesebb, mint egy nagy, de passz\u00edv lista.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559738&quot;:0,&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">A reaktiv\u00e1ci\u00f3 el\u0151tt sz\u00fcks\u00e9ges a lista alapos \u00e1tsz\u0171r\u00e9se, \u00e9s <\/span><b><span data-contrast=\"none\">k\u00fcl\u00f6n szegmensek l\u00e9trehoz\u00e1sa<\/span><\/b><span data-contrast=\"none\"> azok sz\u00e1m\u00e1ra, akik fix ideje, p\u00e9ld\u00e1ul 90 vagy 180 napja nem nyitott\u00e1k meg a nekik k\u00fcld\u00f6tt emailt. A k\u00fcl\u00f6nb\u00f6z\u0151 szegmensek elt\u00e9r\u0151 kommunik\u00e1ci\u00f3t \u00e9s reaktiv\u00e1ci\u00f3s strat\u00e9gi\u00e1t ig\u00e9nyelnek.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559738&quot;:0,&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">A sikeres reaktiv\u00e1ci\u00f3\u00a0alapja a lista viselked\u00e9s\u00e9nek pontos ismerete.\u00a0A szem\u00e9lyre szabott reaktiv\u00e1l\u00f3 kamp\u00e1nyok &#8211; p\u00e9ld\u00e1ul c\u00e9lzott tartalmak, speci\u00e1lis aj\u00e1nlatok vagy\u00a0 preferenciak\u00f6zpontok be\u00e1ll\u00edt\u00e1sa &#8211; jelent\u0151sen n\u00f6veli az \u00fajraaktiv\u00e1l\u00e1s es\u00e9ly\u00e9t.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559738&quot;:0,&quot;335559739&quot;:160}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">A soft bounce kontaktok eset\u00e9ben a fokozatos listameleg\u00edt\u00e9s is hat\u00e9kony megold\u00e1s. Ennek sor\u00e1n a kontaktok kontroll\u00e1lt m\u00f3don ker\u00fclnek vissza az akt\u00edv k\u00fcld\u00e9si folyamatba.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span class=\"TextRun SCXW149034532 BCX4\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW149034532 BCX4\">A <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">manu\u00e1lis<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">listatiszt\u00edt\u00e1s<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">mellett<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">automatiz\u00e1lt<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">megold\u00e1sok<\/span><span class=\"NormalTextRun SCXW149034532 BCX4\"> is <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">seg\u00edthetnek<\/span><span class=\"NormalTextRun SCXW149034532 BCX4\"> a <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">probl\u00e9m\u00e1s<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">kontaktok<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">azonos\u00edt\u00e1s\u00e1ban<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">\u00e9s<\/span><span class=\"NormalTextRun SCXW149034532 BCX4\"> a <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">szegment\u00e1l\u00e1sban<\/span><span class=\"NormalTextRun SCXW149034532 BCX4\">. A <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">Maileonn\u00e1l<\/span><span class=\"NormalTextRun SCXW149034532 BCX4\"> a <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">kontaktok<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">sz\u0171r\u00e9s\u00e9hez<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">rendelkez\u00e9sre<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">\u00e1ll<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">egy<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">kifejezetten<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">erre<\/span><span class=\"NormalTextRun SCXW149034532 BCX4\"> a <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">c\u00e9lra<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">l\u00e9trehozott <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">szolg\u00e1ltat\u00e1s<\/span><span class=\"NormalTextRun SCXW149034532 BCX4\">, <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">az<\/span> <\/span><span class=\"TextRun SCXW149034532 BCX4\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">AdressCheck<\/span><\/span><span class=\"TextRun SCXW149034532 BCX4\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW149034532 BCX4\"> is. Ez <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">egy<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">olyan<\/span><span class=\"NormalTextRun SCXW149034532 BCX4\"> GDPR-<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">kompatibilis<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">folyamat<\/span><span class=\"NormalTextRun SCXW149034532 BCX4\">, <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">ami<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">val\u00f3s<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">id\u0151ben<\/span><span class=\"NormalTextRun SCXW149034532 BCX4\">, <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">t\u00f6megesen<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">vizsg\u00e1lja<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">\u00e1t<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">az<\/span><span class=\"NormalTextRun SCXW149034532 BCX4\"> email <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">c\u00edmeket<\/span><span class=\"NormalTextRun SCXW149034532 BCX4\">, <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">domaineket<\/span><span class=\"NormalTextRun SCXW149034532 BCX4\">, valamint a <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">levelez\u0151szervert<\/span><span class=\"NormalTextRun SCXW149034532 BCX4\">, a bounce-<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">kock\u00e1zatot<\/span><span class=\"NormalTextRun SCXW149034532 BCX4\">, a <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">spamcsapd\u00e1kat<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">\u00e9s<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">az<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">esetleges<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW149034532 BCX4\">elg\u00e9pel\u00e9seket<\/span><span class=\"NormalTextRun SCXW149034532 BCX4\"> is.<\/span><\/span><span class=\"EOP SCXW149034532 BCX4\" data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">Titkos tipp \ud83d\udca1<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559738&quot;:281,&quot;335559739&quot;:281}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">A listatiszt\u00edt\u00e1s sor\u00e1n nem felt\u00e9tlen\u00fcl sz\u00fcks\u00e9ges az \u00f6sszes inakt\u00edv kontaktot azonnal kiz\u00e1rni a kommunik\u00e1ci\u00f3b\u00f3l. A Maileon egyik hasznos funkci\u00f3ja, hogy a kontaktsz\u0171r\u0151 szintj\u00e9n lehet\u0151s\u00e9g van egy lista v\u00e9letlenszer\u0171, sz\u00e1zal\u00e9kos mint\u00e1j\u00e1nak kiv\u00e1laszt\u00e1s\u00e1ra. Ez\u00e9rt sok esetben olyan c\u00edmzettlist\u00e1t \u00e9rdemes haszn\u00e1lni, amely az akt\u00edv kontaktok mellett az inakt\u00edv feliratkoz\u00f3k egy kisebb, p\u00e9ld\u00e1ul 20%-os v\u00e9letlenszer\u0171 mint\u00e1j\u00e1t is tartalmazza. Ez seg\u00edthet abban, hogy az inakt\u00edv kontaktok egy r\u00e9sze fokozatosan \u00fajra bevonhat\u00f3 legyen an\u00e9lk\u00fcl, hogy a teljes adatb\u00e1zis teljes\u00edtm\u00e9ny\u00e9t jelent\u0151sen rontan\u00e1.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><strong>A listatiszt\u00edt\u00e1s nem egyszeri feladat, hanem az email marketing elengedhetetlen tartoz\u00e9ka. A rendszeresen karbantartott adatb\u00e1zis jobb KPI-okat, pontosabb szegment\u00e1ci\u00f3t \u00e9s stabilabb k\u00e9zbes\u00edthet\u0151s\u00e9get eredm\u00e9nyez. A sikeres email marketing ugyanis nem a lista m\u00e9ret\u00e9n, hanem annak min\u0151s\u00e9g\u00e9n m\u00falik.\u00a0<\/strong><\/p>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n\n<div class=\"container px-0 py-14\">\n    <div class=\"px-5 lg:px-10 xl:px-40 pb-3\">\n        <div class=\"flex flex-col lg:flex-row justify-center gap-8 mx-auto\">\n                                    <div class=\"mx-auto w-full max-w-[744px]\">\n                    <h1 class=\"heading-4 text-primary-500\">\n       Ezek is \u00e9rdekelhetnek\n    <\/h1>                <ul>\n                                        <li class=\"border-b border-gray-100 py-5 md:py-7 last:border-none\">\n                        <a href=\"https:\/\/maileon.com\/hu\/hirek\/rossz-email-kpi-ok-a-lista-minosege-lehet-a-problema\/\" class=\"flex\">\n                        <div class=\"w-[80px] h-[54px] md:w-[138px] md:h-[92px] shrink-0 bg-cover bg-center rounded-[10px]\"\n                                style=\"background-image: url('https:\/\/maileon.com\/app\/uploads\/sites\/4\/2026\/05\/Listatisztitas-copy.png')\">\n                            <\/div>\n                            <div class=\"ml-5 flex flex-col\">\n                                <p class=\"text-xl font-bold\">Rossz\u00a0email KPI-ok?\u00a0A\u00a0lista\u00a0min\u0151s\u00e9ge\u00a0lehet\u00a0a\u00a0probl\u00e9ma\u00a0<\/p>\n                                <p class=\"text-gray text-md\">\n                                    A listatiszt\u00edt\u00e1s nem egyszeri feladat, hanem az email marketing elengedhetetlen tartoz\u00e9ka. \ud83e\uddf9 A rendszeresen karbantartott adatb\u00e1zis jobb KPI-okat, pontosabb szegment\u00e1ci\u00f3t \u00e9s stabilabb k\u00e9zbes\u00edthet\u0151s\u00e9get eredm\u00e9nyez. A sikeres email marketing ugyanis nem a lista m\u00e9ret\u00e9n, hanem annak min\u0151s\u00e9g\u00e9n m\u00falik!                                <\/p>\n                            <\/div>\n                        <\/a>\n                    <\/li>\n                                        <li class=\"border-b border-gray-100 py-5 md:py-7 last:border-none\">\n                        <a href=\"https:\/\/maileon.com\/hu\/hirek\/igy-ismerd-fel-a-maileonnak-alcazott-adathalasz-e-maileket\/\" class=\"flex\">\n                        <div class=\"w-[80px] h-[54px] md:w-[138px] md:h-[92px] shrink-0 bg-cover bg-center rounded-[10px]\"\n                                style=\"background-image: url('https:\/\/maileon.com\/app\/uploads\/sites\/4\/2026\/04\/3811384.jpg')\">\n                            <\/div>\n                            <div class=\"ml-5 flex flex-col\">\n                                <p class=\"text-xl font-bold\">\u00cdgy ismerd fel a Maileonnak \u00e1lc\u00e1zott adathal\u00e1sz e-maileket!<\/p>\n                                <p class=\"text-gray text-md\">\n                                    Digit\u00e1lis \u00e9let\u00fcnkben egyre gyakrabban tal\u00e1lkozunk adathal\u00e1sz (phishing) t\u00e1mad\u00e1sokkal, ahogy nemr\u00e9g a Maileon \u00e9let\u00e9ben is el\u0151fordult. A csal\u00f3k a mi nev\u00fcnkben \u00e9s arculatunkkal fenyeget\u0151 hangv\u00e9tel\u0171 e-maileket kezdtek terjeszteni, hogy a felhaszn\u00e1l\u00f3kat hamis weboldalakon t\u00f6rt\u00e9n\u0151 bejelentkez\u00e9sre vegy\u00e9k r\u00e1. Ebben a cikkben bemutatjuk, hogyan ismerheted fel az ilyen t\u00e1mad\u00e1sokat, \u00e9s mit tehetsz, ha ilyennel tal\u00e1lkozol.                                <\/p>\n                            <\/div>\n                        <\/a>\n                    <\/li>\n                                        <li class=\"border-b border-gray-100 py-5 md:py-7 last:border-none\">\n                        <a href=\"https:\/\/maileon.com\/hu\/hirek\/hogyan-biztosithato-a-tranzakcios-emailek-megbizhatosaga\/\" class=\"flex\">\n                        <div class=\"w-[80px] h-[54px] md:w-[138px] md:h-[92px] shrink-0 bg-cover bg-center rounded-[10px]\"\n                                style=\"background-image: url('https:\/\/maileon.com\/app\/uploads\/sites\/4\/2026\/03\/SMTP-REALY-nyito.png')\">\n                            <\/div>\n                            <div class=\"ml-5 flex flex-col\">\n                                <p class=\"text-xl font-bold\">Hogyan\u00a0biztos\u00edthat\u00f3\u00a0a\u00a0tranzakci\u00f3s\u00a0emailek\u00a0megb\u00edzhat\u00f3s\u00e1ga?\u00a0<\/p>\n                                <p class=\"text-gray text-md\">\n                                    Az e-mail marketing egyik legnagyobb el\u0151nye az azonnali reakci\u00f3. V\u00e1s\u00e1rl\u00e1sok, leadek keletkeznek, ez\u00e1ltal 24 \u00f3r\u00e1n bel\u00fcl azonnali hasznot k\u00f6nyvelhet\u00fcnk el. De mi a helyzet a hossz\u00fat\u00e1v\u00fa hat\u00e1sokkal?                                <\/p>\n                            <\/div>\n                        <\/a>\n                    <\/li>\n                                    <\/ul>\n                <div class=\"flex flex-col md:flex-row flex-wrap w-full mt-3 gap-4\">\n                                <\/div>\n            <\/div>\n                                <\/div>\n    <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>A listatiszt\u00edt\u00e1s nem egyszeri feladat, hanem az email marketing elengedhetetlen tartoz\u00e9ka. \ud83e\uddf9 A rendszeresen karbantartott adatb\u00e1zis jobb KPI-okat, pontosabb szegment\u00e1ci\u00f3t \u00e9s stabilabb k\u00e9zbes\u00edthet\u0151s\u00e9get eredm\u00e9nyez. A sikeres email marketing ugyanis nem a lista m\u00e9ret\u00e9n, hanem annak min\u0151s\u00e9g\u00e9n m\u00falik!<\/p>\n","protected":false},"featured_media":11508,"template":"","categories":[33],"class_list":["post-11502","news","type-news","status-publish","has-post-thumbnail","hentry","category-blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Rossz\u00a0email KPI-ok?\u00a0A\u00a0lista\u00a0min\u0151s\u00e9ge\u00a0lehet\u00a0a\u00a0probl\u00e9ma\u00a0 - Maileon<\/title>\n<meta name=\"description\" content=\"A listatiszt\u00edt\u00e1s nem egyszeri feladat, hanem az email marketing elengedhetetlen tartoz\u00e9ka. \ud83e\uddf9 A rendszeresen karbantartott adatb\u00e1zis jobb KPI-okat, pontosabb szegment\u00e1ci\u00f3t \u00e9s stabilabb k\u00e9zbes\u00edthet\u0151s\u00e9get eredm\u00e9nyez. A sikeres email marketing ugyanis nem a lista m\u00e9ret\u00e9n, hanem annak min\u0151s\u00e9g\u00e9n m\u00falik!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/maileon.com\/hu\/hirek\/rossz-email-kpi-ok-a-lista-minosege-lehet-a-problema\/\" \/>\n<meta property=\"og:locale\" content=\"hu_HU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rossz\u00a0email KPI-ok?\u00a0A\u00a0lista\u00a0min\u0151s\u00e9ge\u00a0lehet\u00a0a\u00a0probl\u00e9ma\u00a0\" \/>\n<meta property=\"og:description\" content=\"A listatiszt\u00edt\u00e1s nem egyszeri feladat, hanem az email marketing elengedhetetlen tartoz\u00e9ka. \ud83e\uddf9 A rendszeresen karbantartott adatb\u00e1zis jobb KPI-okat, pontosabb szegment\u00e1ci\u00f3t \u00e9s stabilabb k\u00e9zbes\u00edthet\u0151s\u00e9get eredm\u00e9nyez. 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