{"id":1612,"date":"2022-09-15T14:11:13","date_gmt":"2022-09-15T14:11:13","guid":{"rendered":"https:\/\/maileon.com\/?page_id=1612"},"modified":"2023-06-30T09:02:08","modified_gmt":"2023-06-30T09:02:08","slug":"publishing","status":"publish","type":"page","link":"https:\/\/maileon.com\/es\/solutions\/industries\/publishing\/","title":{"rendered":"Publishing"},"content":{"rendered":"\n<div class=\"relative shape-hero-main block-hero-top-curve-sm block-hero-bottom-curve bg-primary bg-no-repeat bg-right-top bg-contain mb-14\">\n    <div\n        class=\"container relative text-primary flex flex-col justify-center items-start px-5 md:px-10 xl:px-40 pt-44 md:pt-64 lg:pt-20 pb-24 lg:pb-20 min-h-[681px] md:min-h-[607px] lg:min-h-[466px] xl:min-h-[656px]\"\n    >\n        <div class=\"flex flex-col w-full md:9\/12 lg:w-7\/12\">\n            \n                <h1 class=\"heading-1\">\n       Editores: conecte a toda su audiencia\n    <\/h1>\n            <div class=\"prose prose-invert text-primary text-lg\">\n                <p>Contenidos din\u00e1micos, personalizados y reportables. Con feeds y mucho m\u00e1s.<\/p>\n            <\/div>\n        <\/div>\n        <div class=\"flex flex-col md:flex-row w-full mt-4 gap-4\">\n                                                    <a href=\"https:\/\/maileon.com\/es\/contact\/\" target=\"_blank\" class=\"block btn btn-secondary\">\n        P\u00f3ngase en contacto \n    <\/a>                                        <a href=\"https:\/\/maileon.com\/es\/compare-marketing-automation-platforms\/\" target=\"\" class=\"block btn btn-primary-default\">\n        O compare software\n    <\/a>                                    <\/div>\n            <\/div>\n<\/div>\n\n\n\n<div class=\"container py-8 px-0 xl:px-40\">\n    <div class=\"px-5 md:px-10 xl:px-40 pb-3 md:mr-24\">\n        <div class=\"prose \">\n            <h2>Automatizaci\u00f3n del marketing para editores<\/h2>\n<p>Como editor, usted sabe mejor que nadie lo importante que es una buena comunicaci\u00f3n. Al fin y al cabo, es la esencia de su trabajo. Tanto si su actividad se centra en la edici\u00f3n online como en la offline, los correos electr\u00f3nicos o cierto grado de marketing (online) seguramente no le son completamente ajenos.<\/p>\n<p>Y aunque probablemente ya sepa c\u00f3mo y qu\u00e9 quiere comunicar, es posible que le cueste algo m\u00e1s: encontrar la plataforma adecuada con la que hacer realidad sus objetivos y ambiciones.<\/p>\n<p>Al fin y al cabo, como editor, necesita una plataforma que cumpla bastantes requisitos. Permitir (y preferiblemente facilitar) la personalizaci\u00f3n, ofrecer facilidad de uso dentro de la complejidad de los datos, y tambi\u00e9n ser capaz de mantener un cierto grado de flexibilidad. Maileon le ofrece todo esto y mucho m\u00e1s.<\/p>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n\n<div class=\"container py-4 lg:py-14 px-0 xl:px-40\">\n    <div class=\"px-5 lg:px-10 xl:px-40 mx-auto flex flex-row items-start gap-6\">\n        <div>\n            <svg width=\"72\" height=\"64\" viewBox=\"0 0 72 64\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"max-w-[44px] md:max-w-[54px] xl:max-w-none fill-primary\">\n    <mask id=\"mask0_1061_164681\" style=\"mask-type:alpha\" maskUnits=\"userSpaceOnUse\" x=\"0\" y=\"0\" width=\"72\" height=\"64\">\n        <path d=\"M18.587 36.2927V17.3659H30.1304V0H22.6957C3.91304 0 0 9.17073 0 21.8537V64H30.1304V36.2927H18.587ZM60.4565 36.2927V17.3659H72V0H64.5652C45.7826 0 41.6739 9.17073 41.6739 21.8537V64H72V36.2927H60.4565Z\" fill=\"#121321\"\/>\n    <\/mask>\n    <g mask=\"url(#mask0_1061_164681)\">\n        <path d=\"M65.5358 -29.2096C64.6239 -26.1399 64.6239 -26.1399 76.7526 -8.0944C88.8817 9.95063 88.8817 9.95064 98.0025 6.13873C107.124 2.32633 107.124 2.32635 109.241 -11.3669C111.358 -25.0601 111.358 -25.0601 88.903 -28.6697C66.4478 -32.2793 66.4478 -32.2793 65.5358 -29.2096Z\" \/>\n        <path d=\"M38.5479 40.1031C25.3798 41.2894 25.3798 41.2894 22.2889 43.7164C19.1981 46.1435 19.1981 46.1435 28.5244 74.2958C37.8507 102.448 37.8502 102.448 47.9338 95.7817C58.0169 89.1155 58.0169 89.1155 59.6099 75.7363C61.2029 62.357 61.2029 62.357 56.4595 50.637C51.716 38.9169 51.716 38.9169 38.5479 40.1031Z\" \/>\n        <path d=\"M-28.5566 86.3111C-24.5299 119.034 -24.5299 119.034 -18.8038 115.337C-13.0778 111.641 -13.0772 111.64 -10.9739 94.2964C-8.87061 76.9525 -8.87062 76.9525 -12.9339 62.3997C-16.9972 47.8469 -16.9977 47.8474 -24.7905 50.7179C-32.5832 53.5883 -32.5833 53.5884 -28.5566 86.3111Z\" \/>\n        <path d=\"M-52.9044 29.4329C-45.0531 51.6144 -45.0531 51.6144 -39.0481 50.9233C-33.0431 50.2323 -33.0437 50.2328 -25.2509 47.3623C-17.4581 44.4919 -17.4582 44.4919 -13.9302 39.2932C-10.4022 34.0946 -10.4022 34.0945 -9.98505 28.1318C-9.56789 22.169 -9.56789 22.169 -14.1258 -8.14894C-18.6837 -38.4669 -18.6832 -38.4674 -39.7196 -15.6066C-60.756 7.25415 -60.7556 7.25148 -52.9044 29.4329Z\" \/>\n        <path d=\"M-7.89026 28.7865C-8.30743 34.7492 -8.30745 34.7493 4.67741 39.5438C17.6617 44.3388 17.6617 44.3388 20.7526 41.9118C23.8434 39.4847 23.8434 39.4847 26.3274 28.9721C28.8114 18.4595 28.8114 18.4595 25.1954 7.41448C21.5795 -3.63059 21.5795 -3.63059 7.05292 9.5968C-7.47366 22.8242 -7.4731 22.8237 -7.89026 28.7865Z\" \/>\n        <path d=\"M-11.8981 42.3405C-15.4261 47.5392 -15.4261 47.5392 -11.3625 62.0928C-7.29888 76.6464 -7.29865 76.6451 4.19021 88.9071C15.6791 101.169 15.6791 101.169 23.7915 106.397C31.9039 111.624 31.9039 111.624 34.0774 107.331C36.2505 103.037 36.2505 103.037 26.9248 74.8842C17.599 46.7315 17.599 46.7315 4.61414 41.9369C-8.37016 37.1419 -8.37016 37.1419 -11.8981 42.3405Z\" \/>\n        <path d=\"M28.2992 -16.2291C23.0624 -5.68197 23.0624 -5.68199 26.6789 5.36258C30.2954 16.4072 30.2949 16.4076 44.3792 0.498418C58.4635 -15.4108 58.4629 -15.4103 59.6901 -20.0714C60.9166 -24.7319 60.9166 -24.7319 47.2266 -25.7543C33.5365 -26.7766 33.5354 -26.7756 28.2992 -16.2291Z\" \/>\n        <path d=\"M61.7426 77.2359C60.1496 90.6152 60.1496 90.6152 82.672 109.005C105.194 127.396 105.194 127.396 108.657 119.01C112.12 110.624 112.121 110.625 99.7878 77.593C87.4552 44.5611 87.4552 44.5611 75.3956 54.2093C63.336 63.8575 63.3351 63.8572 61.7426 77.2359Z\" \/>\n        <path d=\"M-9.78623 -55.601C-16.2983 -49.3279 -16.2983 -49.3279 -16.6792 -44.9591C-17.0601 -40.5903 -17.0601 -40.5903 -12.5028 -10.2719C-7.94541 20.0466 -7.9454 20.0466 6.58119 6.81919C21.1078 -6.40821 21.1072 -6.4077 26.3443 -16.954C31.5811 -27.501 31.5811 -27.501 14.1534 -44.6869C-3.27439 -61.8728 -3.27418 -61.8741 -9.78623 -55.601Z\" \/>\n        <path d=\"M62.8048 -23.8722C62.1631 -23.2822 62.1631 -23.2822 60.9365 -18.6216C59.7099 -13.9611 59.7099 -13.9611 56.3097 11.2745C52.9096 36.5101 52.9092 36.5092 57.6527 48.2293C62.3961 59.9494 62.3961 59.9494 74.456 50.302C86.516 40.6546 86.516 40.6546 87.6062 37.089C88.6965 33.5234 88.6965 33.5234 88.2003 22.5765C87.7041 11.6296 87.7046 11.6291 75.5755 -6.4159C63.4465 -24.4622 63.4465 -24.4623 62.8048 -23.8722Z\" \/>\n        <path d=\"M27.5751 -135.816C22.2053 -136.312 22.2053 -136.312 10.4033 -100.382C-1.39876 -64.4522 -1.39819 -64.4526 16.0293 -47.2654C33.4569 -30.0782 33.4571 -30.0796 47.1471 -29.0572C60.8372 -28.0348 60.8372 -28.0348 61.4789 -28.6249C62.1206 -29.2149 62.1206 -29.2149 63.0325 -32.2846C63.9445 -35.3543 63.9445 -35.3543 65.6069 -46.4224C67.2696 -57.4897 67.2696 -57.4898 68.6679 -89.8051C70.0665 -122.12 70.0664 -122.12 51.5055 -128.72C32.9449 -135.32 32.9449 -135.32 27.5751 -135.816Z\" \/>\n        <path d=\"M27.9474 28.6097C25.4634 39.1222 25.4634 39.1222 38.6309 37.9365C51.7991 36.7503 51.7991 36.7502 55.1993 11.5147C58.5994 -13.7209 58.5998 -13.7201 44.5157 2.18785C30.4319 18.0966 30.4319 18.0966 27.9474 28.6097Z\" \/>\n        <path d=\"M68.2266 -44.5002C66.5639 -33.4329 66.5639 -33.4329 89.0191 -29.8233C111.474 -26.2137 111.474 -26.2137 116.625 -33.3973C121.776 -40.5808 121.776 -40.5808 95.8325 -48.0742C69.8893 -55.5675 69.8899 -55.568 68.2266 -44.5002Z\" \/>\n    <\/g>\n<\/svg>        <\/div>\n        <div>\n            <blockquote class=\"h3 text-black text-2xl md:text-4xl xl:text-5xl pb-5\">\n                <p><em>Las capacidades y los costes del paquete global se ajustaban mejor a nuestras necesidades en t\u00e9rminos de flujo de correo, automatizaci\u00f3n y optimizaci\u00f3n.<\/em><\/p>\n            <\/blockquote>\n            <div class=\"text-gray \">\n                &#8211; Mathijs Visser cofundador de Offspring Media            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n<div class=\"container px-0 lg:px-10 xl:px-40 py-4 lg:py-16\">\n    <div class=\"grid grid-cols-1 lg:grid-cols-2 lg:gap-24 mb-8 \">\n                <div class=\" pb-6 md:pt-6\">\n            <img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"684\" src=\"https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/09\/BEELD31_Maileon_20220728_013_WEB-1024x684.jpg\" class=\"md:rounded-3xl w-full\" alt=\"Bjorn van Breeman giving or presenting a demo\" srcset=\"https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/09\/BEELD31_Maileon_20220728_013_WEB-1024x684.jpg 1024w, https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/09\/BEELD31_Maileon_20220728_013_WEB-300x200.jpg 300w, https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/09\/BEELD31_Maileon_20220728_013_WEB-768x513.jpg 768w, https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/09\/BEELD31_Maileon_20220728_013_WEB-1536x1025.jpg 1536w, https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/09\/BEELD31_Maileon_20220728_013_WEB.jpg 2000w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>        <\/div>\n        <div class=\"lg:py-4 px-5 lg:px-0 lg:order-first\">\n            <div class=\"space-y-4\">\n                                <p class=\"text-gray-800 text-sm mb-4 mt-2\">\n                                    <\/p>\n                    <h2 class=\"heading-3 text-black\">\n       Comunicar y sorprender con facilidad\n    <\/h2>                <div class=\"prose\">\n                    <p>La cantidad de datos de clientes en las empresas editoriales es enorme. Esto hace que la automatizaci\u00f3n del marketing sea una necesidad, no un lujo. Maileon le ofrece todo lo que necesita para <a href=\"https:\/\/maileon.com\/es\/platform\/features\/segmentation\/\">segmentar<\/a> y llegar a su audiencia, con facilidad.<\/p>\n<p>Ofrezca a lectores de distintas publicaciones y con distintos intereses contenidos que funcionen. Todo con una plataforma que no rompe el banco.<\/p>\n                <\/div>\n            <\/div>\n                            <div class=\"flex flex-col md:flex-row w-full mt-4 gap-4\">\n                                                                            <a href=\"https:\/\/maileon.com\/es\/pricing\/\" target=\"_blank\" class=\"block btn btn-secondary\">\n        \u00bfCu\u00e1l es mi precio?\n    <\/a>                                                            <\/div>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n<div class=\"container px-0 lg:px-10 xl:px-40 py-4 lg:py-16\">\n    <div class=\"grid grid-cols-1 lg:grid-cols-2 lg:gap-24 mb-8 \">\n                <div class=\" pb-6 md:pt-6\">\n            <img loading=\"lazy\" decoding=\"async\" width=\"835\" height=\"715\" src=\"https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/08\/Newsletter-Templates.png\" class=\"md:rounded-3xl w-full\" alt=\"email templates examples\" srcset=\"https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/08\/Newsletter-Templates.png 835w, https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/08\/Newsletter-Templates-300x257.png 300w, https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/08\/Newsletter-Templates-768x658.png 768w\" sizes=\"auto, (max-width: 835px) 100vw, 835px\" \/>        <\/div>\n        <div class=\"lg:py-4 px-5 lg:px-0 \">\n            <div class=\"space-y-4\">\n                                <p class=\"text-gray-800 text-sm mb-4 mt-2\">\n                                    <\/p>\n                    <h2 class=\"heading-3 text-black\">\n       Contenidos din\u00e1micos, personalizados y eficaces\n    <\/h2>                <div class=\"prose\">\n                    <p>Lo bueno de la industria editorial es que siempre hay alguien deseando escuchar (o, bueno, leer) algo de ti. Eso hace que el marketing (por correo electr\u00f3nico) no s\u00f3lo sea mucho m\u00e1s f\u00e1cil, sino tambi\u00e9n mucho m\u00e1s divertido. Lo \u00fanico que hay que vigilar es que lo que ofrezcas siga siendo relevante para el destinatario.<\/p>\n<p>El contenido din\u00e1mico y personalizado lo hace posible. La personalizaci\u00f3n inteligente garantiza que su comunicaci\u00f3n se adapte siempre a los intereses del destinatario. Maileon permite una personalizaci\u00f3n sencilla y un contenido din\u00e1mico de gran alcance. Por eso, los editores lo eligen a menudo.<\/p>\n                <\/div>\n            <\/div>\n                            <div class=\"flex flex-col md:flex-row w-full mt-4 gap-4\">\n                                                                            <a href=\"https:\/\/maileon.com\/es\/solutions\/cases\/offspring-media\/\" target=\"_blank\" class=\"block btn btn-secondary\">\n        Leer la experiencia de Offspring Media\n    <\/a>                                                            <\/div>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<div class=\"container py-4 lg:py-14 px-0 \">\n    <div class=\" px-5 lg:px-10 xl:px-40 pb-3\">\n        <p class=\"text-gray-400 mx-0\">\n                    <\/p>\n        <div class=\"text-black mx-0 mb-8 lg:w-1\/2\">\n                <h2 class=\"heading-3\">\n       Casos de \u00e9xito\n    <\/h2>        <\/div>\n        <div class=\"mb-10\">\n                    <\/div>\n        <div class=\"grid gap-4 xl:grid-cols-3\">\n                                    <a\n                class=\"group flex flex-col sm:flex-row xl:flex-col rounded-3xl border border-slate-900\/30 space-y-2 bg-primary relative overflow-hidden\"\n                href=\"https:\/\/maileon.com\/es\/solutions\/cases\/utrecht-university\/\"\n                aria-label=\"Case: Utrecht University\"\n                target=\"\"\n            >\n                <div class=\"relative basis-1\/3\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"627\" height=\"418\" src=\"https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/12\/UU.png\" class=\"sm:h-36 xl:h-auto min-w-full min-h-full object-cover\" alt=\"Client case UU\" srcset=\"https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/12\/UU.png 627w, https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/12\/UU-300x200.png 300w\" sizes=\"auto, (max-width: 627px) 100vw, 627px\" \/>                    <div class=\"absolute -bottom-px w-full block sm:hidden xl:block\">\n                        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 368 16\" preserveAspectRatio=\"none\" class=\"fill-primary\" >\n                            <path\n                                d=\"M368 10.3979L368 16L0.0417487 16L0.0417483 6.62934C0.0417483 6.62934 -4.89728 2.1648 92.6487 0.212572C190.195 -1.73965 368 10.3979 368 10.3979Z\"\n                            \/>\n                        <\/svg>\n                    <\/div>\n                    <div class=\"absolute top-0 right-0 h-full hidden sm:block xl:hidden\">\n                        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"16\" viewBox=\"0 0 16 149\" preserveAspectRatio=\"none\" class=\"h-full fill-primary\" >\n                            <path\n                                d=\"M10.3979 149H16V0.0169067H6.62933C6.62933 0.0169067 2.16478 -1.98288 0.21256 37.5126C-1.73966 77.0082 10.3979 149 10.3979 149Z\"\n                            \/>\n                        <\/svg>\n                    <\/div>\n                <\/div>\n\n                <div class=\"basis-2\/3 flex flex-col px-10 py-6 space-y-2 text-primary\">\n                    <span class=\"heading-4\">\n                        Universidad de Utrecht                    <\/span>\n                    <p class=\"\">\n                        La Universidad de Utrecht es una universidad de investigaci\u00f3n l\u00edder a nivel internacional en la que los estudiantes y los mejores investigadores trabajan juntos por un mundo mejor. Con Maileon, alcanzan y activan a estudiantes y colegas potenciales, actuales y antiguos alumnos, sin perder de vista la privacidad.                    <\/p>\n                    <div class=\"!mt-auto block text-right\">\n                            <svg \n        xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"h-5 ml-auto fill-secondary translate-x-0 group-hover:translate-x-2 transition-transform duration-500\" viewBox=\"0 0 20 20\"\n    >\n        <use xlink:href=\"#right-arrow\"><\/use>\n        <defs>\n            <path \n                id=\"right-arrow\" \n                fill-rule=\"evenodd\"\n                d=\"M10.293 3.293a1 1 0 011.414 0l6 6a1 1 0 010 1.414l-6 6a1 1 0 01-1.414-1.414L14.586 11H3a1 1 0 110-2h11.586l-4.293-4.293a1 1 0 010-1.414z\"\n                clip-rule=\"evenodd\" \n            \/>\n        <\/defs>\n    <\/svg>                    <\/div>\n                <\/div>\n            <\/a>\n                        <a\n                class=\"group flex flex-col sm:flex-row xl:flex-col rounded-3xl border border-slate-900\/30 space-y-2 bg-primary relative overflow-hidden\"\n                href=\"https:\/\/maileon.com\/es\/solutions\/cases\/de-hypotheker\/\"\n                aria-label=\"Case: De Hypotheker\"\n                target=\"\"\n            >\n                <div class=\"relative basis-1\/3\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"627\" height=\"418\" src=\"https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/12\/De-hypotheker.png\" class=\"sm:h-36 xl:h-auto min-w-full min-h-full object-cover\" alt=\"Customer case de hypotheker\" srcset=\"https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/12\/De-hypotheker.png 627w, https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/12\/De-hypotheker-300x200.png 300w\" sizes=\"auto, (max-width: 627px) 100vw, 627px\" \/>                    <div class=\"absolute -bottom-px w-full block sm:hidden xl:block\">\n                        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 368 16\" preserveAspectRatio=\"none\" class=\"fill-primary\" >\n                            <path\n                                d=\"M368 10.3979L368 16L0.0417487 16L0.0417483 6.62934C0.0417483 6.62934 -4.89728 2.1648 92.6487 0.212572C190.195 -1.73965 368 10.3979 368 10.3979Z\"\n                            \/>\n                        <\/svg>\n                    <\/div>\n                    <div class=\"absolute top-0 right-0 h-full hidden sm:block xl:hidden\">\n                        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"16\" viewBox=\"0 0 16 149\" preserveAspectRatio=\"none\" class=\"h-full fill-primary\" >\n                            <path\n                                d=\"M10.3979 149H16V0.0169067H6.62933C6.62933 0.0169067 2.16478 -1.98288 0.21256 37.5126C-1.73966 77.0082 10.3979 149 10.3979 149Z\"\n                            \/>\n                        <\/svg>\n                    <\/div>\n                <\/div>\n\n                <div class=\"basis-2\/3 flex flex-col px-10 py-6 space-y-2 text-primary\">\n                    <span class=\"heading-4\">\n                        De Hypotheker                    <\/span>\n                    <p class=\"\">\n                        De Hypotheker es la mayor organizaci\u00f3n de los Pa\u00edses Bajos en selecci\u00f3n, asesoramiento y realizaci\u00f3n de hipotecas. Junto con su socio Bikkelhart, utilizan Maileon para mantenerse en contacto con m\u00e1s de 1 mill\u00f3n de clientes en m\u00e1s de 180 oficinas franquiciadas.                    <\/p>\n                    <div class=\"!mt-auto block text-right\">\n                            <svg \n        xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"h-5 ml-auto fill-secondary translate-x-0 group-hover:translate-x-2 transition-transform duration-500\" viewBox=\"0 0 20 20\"\n    >\n        <use xlink:href=\"#right-arrow\"><\/use>\n        <defs>\n            <path \n                id=\"right-arrow\" \n                fill-rule=\"evenodd\"\n                d=\"M10.293 3.293a1 1 0 011.414 0l6 6a1 1 0 010 1.414l-6 6a1 1 0 01-1.414-1.414L14.586 11H3a1 1 0 110-2h11.586l-4.293-4.293a1 1 0 010-1.414z\"\n                clip-rule=\"evenodd\" \n            \/>\n        <\/defs>\n    <\/svg>                    <\/div>\n                <\/div>\n            <\/a>\n                        <a\n                class=\"group flex flex-col sm:flex-row xl:flex-col rounded-3xl border border-slate-900\/30 space-y-2 bg-primary relative overflow-hidden\"\n                href=\"https:\/\/maileon.com\/es\/solutions\/cases\/\"\n                aria-label=\"\"\n                target=\"\"\n            >\n                <div class=\"relative basis-1\/3\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"627\" height=\"418\" src=\"https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/12\/418.png\" class=\"sm:h-36 xl:h-auto min-w-full min-h-full object-cover\" alt=\"More customer cases\" srcset=\"https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/12\/418.png 627w, https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/12\/418-300x200.png 300w\" sizes=\"auto, (max-width: 627px) 100vw, 627px\" \/>                    <div class=\"absolute -bottom-px w-full block sm:hidden xl:block\">\n                        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 368 16\" preserveAspectRatio=\"none\" class=\"fill-primary\" >\n                            <path\n                                d=\"M368 10.3979L368 16L0.0417487 16L0.0417483 6.62934C0.0417483 6.62934 -4.89728 2.1648 92.6487 0.212572C190.195 -1.73965 368 10.3979 368 10.3979Z\"\n                            \/>\n                        <\/svg>\n                    <\/div>\n                    <div class=\"absolute top-0 right-0 h-full hidden sm:block xl:hidden\">\n                        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"16\" viewBox=\"0 0 16 149\" preserveAspectRatio=\"none\" class=\"h-full fill-primary\" >\n                            <path\n                                d=\"M10.3979 149H16V0.0169067H6.62933C6.62933 0.0169067 2.16478 -1.98288 0.21256 37.5126C-1.73966 77.0082 10.3979 149 10.3979 149Z\"\n                            \/>\n                        <\/svg>\n                    <\/div>\n                <\/div>\n\n                <div class=\"basis-2\/3 flex flex-col px-10 py-6 space-y-2 text-primary\">\n                    <span class=\"heading-4\">\n                        M\u00e1s casos                    <\/span>\n                    <p class=\"\">\n                        Descubre m\u00e1s casos y casos de \u00e9xito de varios usuarios de Maileon aqu\u00ed.                    <\/p>\n                    <div class=\"!mt-auto block text-right\">\n                            <svg \n        xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"h-5 ml-auto fill-secondary translate-x-0 group-hover:translate-x-2 transition-transform duration-500\" viewBox=\"0 0 20 20\"\n    >\n        <use xlink:href=\"#right-arrow\"><\/use>\n        <defs>\n            <path \n                id=\"right-arrow\" \n                fill-rule=\"evenodd\"\n                d=\"M10.293 3.293a1 1 0 011.414 0l6 6a1 1 0 010 1.414l-6 6a1 1 0 01-1.414-1.414L14.586 11H3a1 1 0 110-2h11.586l-4.293-4.293a1 1 0 010-1.414z\"\n                clip-rule=\"evenodd\" \n            \/>\n        <\/defs>\n    <\/svg>                    <\/div>\n                <\/div>\n            <\/a>\n                                <\/div>\n    <\/div>\n<\/div>\n\n\n<div class=\"container px-0 lg:px-10 xl:px-40 py-4 lg:py-16\">\n    <div class=\"grid grid-cols-1 lg:grid-cols-2 lg:gap-24 mb-8 \">\n                <div class=\" pb-6 md:pt-6\">\n            <img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"684\" src=\"https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/09\/BEELD31_Maileon_20220728_017_WEB-1024x684.jpg\" class=\"md:rounded-3xl w-full\" alt=\"analytics dashboarding maileon\" srcset=\"https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/09\/BEELD31_Maileon_20220728_017_WEB-1024x684.jpg 1024w, https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/09\/BEELD31_Maileon_20220728_017_WEB-300x200.jpg 300w, https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/09\/BEELD31_Maileon_20220728_017_WEB-768x513.jpg 768w, https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/09\/BEELD31_Maileon_20220728_017_WEB-1536x1025.jpg 1536w, https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/09\/BEELD31_Maileon_20220728_017_WEB.jpg 2000w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>        <\/div>\n        <div class=\"lg:py-4 px-5 lg:px-0 lg:order-first\">\n            <div class=\"space-y-4\">\n                                <p class=\"text-gray-800 text-sm mb-4 mt-2\">\n                                    <\/p>\n                    <h2 class=\"heading-3 text-black\">\n       Informes que mantienen informados a los patrocinadores\n    <\/h2>                <div class=\"prose\">\n                    <p>La automatizaci\u00f3n del marketing por correo electr\u00f3nico en el mundo editorial a menudo tiene que ver con patrocinios y publicidad. Esto significa que usted no s\u00f3lo utiliza sus <a href=\"https:\/\/maileon.com\/es\/platform\/features\/analytics\/\" target=\"_blank\" rel=\"noopener\">an\u00e1lisis y m\u00e9tricas<\/a> de correo para mejorar su propio trabajo, sino tambi\u00e9n para informar sobre los resultados a los patrocinadores y el rendimiento de sus inversiones en publicidad.<\/p>\n<p>Nuestra plataforma permite amplias posibilidades de elaboraci\u00f3n de informes. Le ofrece a usted y a sus patrocinadores informaci\u00f3n sobre el rendimiento y, de paso, vincula a esos anunciantes con usted y con su(s) publicaci\u00f3n(es).<\/p>\n                <\/div>\n            <\/div>\n                            <div class=\"flex flex-col md:flex-row w-full mt-4 gap-4\">\n                                                                            <a href=\"https:\/\/maileon.com\/es\/platform\/\" target=\"_blank\" class=\"block btn btn-secondary\">\n        Descubra la plataforma\n    <\/a>                                                            <\/div>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n<div class=\"block-hero-top-curve-large bg-no-repeat bg-right-top bg-[length:auto_100%] relative overflow-hidden\">\n    <div class=\"relative lg:absolute lg:right-0 z-0 lg:w-1\/2 xl:w-3\/4 lg:mb-0 w-full\">\n        <img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"684\" src=\"https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/09\/BEELD31_Maileon_20220728_011_WEB-1024x684.jpg\" class=\"w-full min-w-[55vw] max-w-[100%]\" alt=\"Get in contact\" srcset=\"https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/09\/BEELD31_Maileon_20220728_011_WEB-1024x684.jpg 1024w, https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/09\/BEELD31_Maileon_20220728_011_WEB-300x200.jpg 300w, https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/09\/BEELD31_Maileon_20220728_011_WEB-768x513.jpg 768w, https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/09\/BEELD31_Maileon_20220728_011_WEB-1536x1025.jpg 1536w, https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/09\/BEELD31_Maileon_20220728_011_WEB.jpg 2000w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>        <div class=\"absolute bottom-0 w-full block lg:hidden\">\n            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 768 100\" class=\"fill-primary\">\n                <path\n                    d=\"M 1221,1000 H -63 c 0,0 6e-4,-745.425 0,-559.546 281.767,-44.575 673.208,42.792 843.517,65.08 170.308,22.288 359.343,4.457 440.483,-45.467 z\"\n                    id=\"path42\" clip-path=\"url(#clipPath289)\" transform=\"translate(0,-420.2691)\"\n                \/>\n            <\/svg>\n        <\/div>\n    <\/div>\n    <div class=\"shape-hero-cta bg-primary lg:bg-transparent bg-cover bg-left bg-no-repeat relative pb-20 md:pb-0 after:shape-hero-cta-bottom after:absolute after:top-0 after:bottom-0 after:bg-no-repeat after:bg-bottom after:bg-contain after:w-full after:pointer-events-none\">\n        <div class=\"container text-primary flex flex-col justify-center items-start px-5 md:px-10 xl:px-40 pt-8 lg:pt-20 pb-16 md:pb-32 lg:pb-20 lg:min-h-[429px] xl:min-h-[603px]\">\n            <div class=\"flex flex-col w-full lg:w-7\/12\">\n                \n                    <h3 class=\"heading-1\">\n       P\u00f3ngase en contacto\n    <\/h3>\n                <div class=\"prose prose-invert text-primary text-lg\">\n                    <p>Si est\u00e1 buscando una nueva plataforma, una asociaci\u00f3n o simplemente quiere tomar un caf\u00e9: nos encantar\u00eda saber de usted.<\/p>\n                <\/div>\n            <\/div>\n            <div class=\"flex flex-col md:flex-row w-full mt-4 gap-4\">\n                                                                <a href=\"https:\/\/maileon.com\/es\/contact\/\" target=\"\" class=\"block btn btn-secondary\">\n        P\u00f3ngase en contacto con nosotros\n    <\/a>                                                <\/div>\n                    <\/div>\n    <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Dynamic, personalized &#038; trackable content. Through feeds and more.<\/p>\n","protected":false},"author":9,"featured_media":1517,"parent":7485,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"categories":[17],"class_list":["post-1612","page","type-page","status-publish","has-post-thumbnail","hentry","category-industry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.3 (Yoast SEO v26.3) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Publishing | Maileon<\/title>\n<meta name=\"description\" content=\"Dynamic, personalised &amp; trackable content, and extensive analytics &amp; reporting possibilities. Discover marketing automation for Publishing.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/maileon.com\/es\/solutions\/industries\/publishing\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Publishing\" \/>\n<meta property=\"og:description\" content=\"Dynamic, personalised &amp; trackable content, and extensive analytics &amp; reporting possibilities. Discover marketing automation for Publishing.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/maileon.com\/es\/solutions\/industries\/publishing\/\" \/>\n<meta property=\"og:site_name\" content=\"Maileon\" \/>\n<meta property=\"article:modified_time\" content=\"2023-06-30T09:02:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/09\/gulfer-ergin-LUGuCtvlk1Q-unsplash-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/maileon.com\/es\/solutions\/industries\/publishing\/\",\"url\":\"https:\/\/maileon.com\/es\/solutions\/industries\/publishing\/\",\"name\":\"Publishing | Maileon\",\"isPartOf\":{\"@id\":\"https:\/\/maileon.com\/es\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/maileon.com\/es\/solutions\/industries\/publishing\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/maileon.com\/es\/solutions\/industries\/publishing\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/09\/gulfer-ergin-LUGuCtvlk1Q-unsplash-scaled.jpg\",\"datePublished\":\"2022-09-15T14:11:13+00:00\",\"dateModified\":\"2023-06-30T09:02:08+00:00\",\"description\":\"Dynamic, personalised & trackable content, and extensive analytics & reporting possibilities. Discover marketing automation for Publishing.\",\"breadcrumb\":{\"@id\":\"https:\/\/maileon.com\/es\/solutions\/industries\/publishing\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/maileon.com\/es\/solutions\/industries\/publishing\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/maileon.com\/es\/solutions\/industries\/publishing\/#primaryimage\",\"url\":\"https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/09\/gulfer-ergin-LUGuCtvlk1Q-unsplash-scaled.jpg\",\"contentUrl\":\"https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/09\/gulfer-ergin-LUGuCtvlk1Q-unsplash-scaled.jpg\",\"width\":2560,\"height\":1707},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/maileon.com\/es\/solutions\/industries\/publishing\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/maileon.com\/es\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Solutions\",\"item\":\"https:\/\/maileon.com\/es\/solutions\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Industries\",\"item\":\"https:\/\/maileon.com\/es\/solutions\/industries\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"Publishing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/maileon.com\/es\/#website\",\"url\":\"https:\/\/maileon.com\/es\/\",\"name\":\"Maileon\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/maileon.com\/es\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/maileon.com\/es\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/maileon.com\/es\/#organization\",\"name\":\"Maileon\",\"url\":\"https:\/\/maileon.com\/es\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/maileon.com\/es\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/08\/logo.png\",\"contentUrl\":\"https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/08\/logo.png\",\"width\":168,\"height\":33,\"caption\":\"Maileon\"},\"image\":{\"@id\":\"https:\/\/maileon.com\/es\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Publishing | Maileon","description":"Dynamic, personalised & trackable content, and extensive analytics & reporting possibilities. Discover marketing automation for Publishing.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/maileon.com\/es\/solutions\/industries\/publishing\/","og_locale":"es_ES","og_type":"article","og_title":"Publishing","og_description":"Dynamic, personalised & trackable content, and extensive analytics & reporting possibilities. Discover marketing automation for Publishing.","og_url":"https:\/\/maileon.com\/es\/solutions\/industries\/publishing\/","og_site_name":"Maileon","article_modified_time":"2023-06-30T09:02:08+00:00","og_image":[{"width":2560,"height":1707,"url":"https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/09\/gulfer-ergin-LUGuCtvlk1Q-unsplash-scaled.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/maileon.com\/es\/solutions\/industries\/publishing\/","url":"https:\/\/maileon.com\/es\/solutions\/industries\/publishing\/","name":"Publishing | Maileon","isPartOf":{"@id":"https:\/\/maileon.com\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/maileon.com\/es\/solutions\/industries\/publishing\/#primaryimage"},"image":{"@id":"https:\/\/maileon.com\/es\/solutions\/industries\/publishing\/#primaryimage"},"thumbnailUrl":"https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/09\/gulfer-ergin-LUGuCtvlk1Q-unsplash-scaled.jpg","datePublished":"2022-09-15T14:11:13+00:00","dateModified":"2023-06-30T09:02:08+00:00","description":"Dynamic, personalised & trackable content, and extensive analytics & reporting possibilities. Discover marketing automation for Publishing.","breadcrumb":{"@id":"https:\/\/maileon.com\/es\/solutions\/industries\/publishing\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/maileon.com\/es\/solutions\/industries\/publishing\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/maileon.com\/es\/solutions\/industries\/publishing\/#primaryimage","url":"https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/09\/gulfer-ergin-LUGuCtvlk1Q-unsplash-scaled.jpg","contentUrl":"https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/09\/gulfer-ergin-LUGuCtvlk1Q-unsplash-scaled.jpg","width":2560,"height":1707},{"@type":"BreadcrumbList","@id":"https:\/\/maileon.com\/es\/solutions\/industries\/publishing\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/maileon.com\/es\/"},{"@type":"ListItem","position":2,"name":"Solutions","item":"https:\/\/maileon.com\/es\/solutions\/"},{"@type":"ListItem","position":3,"name":"Industries","item":"https:\/\/maileon.com\/es\/solutions\/industries\/"},{"@type":"ListItem","position":4,"name":"Publishing"}]},{"@type":"WebSite","@id":"https:\/\/maileon.com\/es\/#website","url":"https:\/\/maileon.com\/es\/","name":"Maileon","description":"","publisher":{"@id":"https:\/\/maileon.com\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/maileon.com\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/maileon.com\/es\/#organization","name":"Maileon","url":"https:\/\/maileon.com\/es\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/maileon.com\/es\/#\/schema\/logo\/image\/","url":"https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/08\/logo.png","contentUrl":"https:\/\/maileon.com\/app\/uploads\/sites\/5\/2022\/08\/logo.png","width":168,"height":33,"caption":"Maileon"},"image":{"@id":"https:\/\/maileon.com\/es\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/maileon.com\/es\/wp-json\/wp\/v2\/pages\/1612","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/maileon.com\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/maileon.com\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/maileon.com\/es\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/maileon.com\/es\/wp-json\/wp\/v2\/comments?post=1612"}],"version-history":[{"count":3,"href":"https:\/\/maileon.com\/es\/wp-json\/wp\/v2\/pages\/1612\/revisions"}],"predecessor-version":[{"id":11097,"href":"https:\/\/maileon.com\/es\/wp-json\/wp\/v2\/pages\/1612\/revisions\/11097"}],"up":[{"embeddable":true,"href":"https:\/\/maileon.com\/es\/wp-json\/wp\/v2\/pages\/7485"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/maileon.com\/es\/wp-json\/wp\/v2\/media\/1517"}],"wp:attachment":[{"href":"https:\/\/maileon.com\/es\/wp-json\/wp\/v2\/media?parent=1612"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/maileon.com\/es\/wp-json\/wp\/v2\/categories?post=1612"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}